hamburgerology

English

Etymology

From hamburger +‎ -ology.

Noun

hamburgerology (uncountable)

1. A course of study introduced by McDonald's to train people to work in its fast food restaurants.
   • 1977 December, Mother Jones Magazine, volume 2, number 10:

     McDonald's Hamburger University was granting huge numbers of degrees in Hamburgerology, and the company was miles ahead of its next major competitor […]

   • 1985, Stan Luxenberg, Roadside empires: how the chains franchised America:

     More than twenty thousand participants have earned the bachelor of hamburgerology degree, with its golden arches appearing at the bottom of the certificate.

   • 1999, Marshall William Fishwick, Popular culture: cavespace to cyberspace:

     Life magazine and the CBS Evening News took note. So did academics, appalled at the idea of a degree in Hamburgerology. But Kroc's university flourished, moving into a $40 million facility […]

   • 2006, Justin Malbon, Understanding the global TV format:

     However, while passing tips on about making a TV programme may have something in common with hamburgerology, finally these are quite dissimilar businesses.