tag group

English

Noun

tag group (plural tag groups)

1. (Internet) A community on social media having an intentionally humorous or striking name, which people join so that the name shows up on their profiles.
   • 2020, Lukas Parker, Linda Brennan, Social Marketing and Advertising in the Age of Social Media, page 37:

     Facebook's tag function affords tag group culture, where tag groups proliferate as a form of social currency.