shoppability
Appearance
English
[edit]Etymology
[edit]Noun
[edit]shoppability (uncountable)
- The quality or degree of being shoppable.
- 1992, Michael Wahl, In Store Marketing: A New Dimension in the Share Wars:
- I am happy to say the factor that turned the tide at L'eggs and Sara Lee headquarters in Winston-Salem and Chicago was the improved shoppability afforded by the new package design.