sex sells
English
[edit]Proverb
[edit]- The use of sex appeal is a successful marketing tactic.
- 2023 September 30, Chantal Fernandez, “Changing the formula”, in FT Weekend, Life & Arts, page 5:
- Victoria's Secret, the American retailer that once parlayed a “sex sells” strategy into a $7bn-revenue-empire of underwear, is heading back to TV screens.