purple pill

English

Etymology

From an advertising slogan for the branded version, Nexium. The incel sense is from a mix of the colors red and blue, modeled after red pill and blue pill.

Pronunciation

• Audio (US):

  (file)

• Rhymes: -ɪl

Noun

purple pill (plural purple pills)

1. An esomeprazole tablet, taken to reduce stomach acidity.
2. (incel slang) A philosophy that rejects both the red pill and the blue pill and instead opts for a moderate approach.
   • 2019 November 6, “The Extremist Medicine Cabinet: A Guide to Online “Pills””, in ADL‎^[1]:

     The purple pill is the incel version of centrism.

Derived terms

• purplepiller