phub
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English
[edit]Etymology
[edit]Blend of phone + snub, coined by Adrian Mills at the McCann advertising agency as part of a campaign to promote the Macquarie Dictionary by creating a new word.
Pronunciation
[edit]Verb
[edit]phub (third-person singular simple present phubs, present participle phubbing, simple past and past participle phubbed)
- (transitive, neologism) To ignore the conversation around oneself by focusing on one's smartphone.
- 2018, Zizi Papacharissi, editor, A Networked Self and Love[1], Routledge, →ISBN:
- Phubbing has been theorized to provoke conflict in romantic relationships because the partner being phubbed feels unimportant and deprioritized compared to the digital content delivered through their partner's mobile phone.
Noun
[edit]phub (plural phubs)
- An instance of phubbing.
- 2020, Patrick R. Steffen, editor, Mindfulness for Everyday Living: A Guide for Mental Health Practitioners, Springer Nature, →ISBN, page 93:
- Researchers have found that phubs damage relationships and increase dissatisfaction and depression. About 25% of couples have fought over phubs (Goldberg, 2018).