nonproduct

English

Etymology

From non- +‎ product.

Noun

nonproduct (plural nonproducts)

1. That which is not a product.
   • 1972, James F. Casey, Robert F. Hartley, Marketing fundamentals for responsive management, page 21:

     Find as many specific examples as you can of nonproducts which are being marketed (nonproducts such as a city, a museum, a police department, a school bond issue, a political candidate, and the like).