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name brand

From Wiktionary, the free dictionary
See also: namebrand and name-brand

English

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Alternative forms

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Noun

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name brand (plural name brands)

  1. A trademark, or a distinctive name for a brand, or for a range of products by a single manufacturer.
    Antonyms: off brand, store brand (US)
    Hypernyms: brand, label
    Coordinate term: own brand
    The company that invented the category remains a name brand to this day.
  2. A product having such a mark or name.
    Antonyms: off brand, store brand (US)
    Coordinate term: own brand
    When it comes to laundry detergent, she always buys a name brand, just to be safe.
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