mission statement

English

Noun

mission statement (plural mission statements)

1. (management) A formal declaration of the overall goal or purpose of an organization.
   • 2017 October 2, Jess Cartner-Morle, “Stella McCartney lays waste to disposable fashion in Paris”, in the Guardian‎^[1]:

     Her mission statement is that clothes made from sustainable viscose and cruelty-free alternatives to leather should not be targeted at a niche market, but shown to hold their own on the Paris fashion week catwalk.

   • 2020 September 27, Alex McLevy, “With Smile, Katy Perry is desperately trying to have fun again”, in The A.V. Club‎^[2], archived from the original on 28 August 2020:

     Unsurprisingly, Perry puts her best foot forward on opener “Never Really Over,” a song that not only maintains a catchy, hummable refrain, but also ironically doubles as a sort of mission statement for the artist.

Translations

declaration of the purpose of an organization

• Arabic: please add this translation if you can
• Chinese:

  Mandarin: 使命宣言 (shǐmìng xuānyán), 宗旨 (zh) (zōngzhǐ)

• Finnish: tavoitelausuma, missiolause
• French: please add this translation if you can
• German: Leitbild (de) n, Selbstverständnis (de) n
• Hungarian: küldetésnyilatkozat
• Maori: kaupapa mātāmua
• Norwegian: formålsparagraf
• Persian: please add this translation if you can
• Portuguese: declaração de missão f
• Russian: please add this translation if you can
• Spanish: please add this translation if you can

See also

• vision statement
• objects clause