misredeem
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English
[edit]Etymology
[edit]Verb
[edit]misredeem (third-person singular simple present misredeems, present participle misredeeming, simple past and past participle misredeemed)
- To redeem inappropriately; to convert to cash under invalid circumstances.
- 1982, Don E. Schultz, William A. Robinson, Sales Promotion Management, page 32:
- With today's sophisticated copying machines, one of the easiest ways to misredeem coupons is simply through duplication and gang cutting.
- 1994, Christian Petersen, Alan Toop, Sales Promotion in Postmodern Marketing, page 60:
- Trying to stimulate the sales of a less popular size or variety of a brand, for example, by issuing a coupon redeemable 'only' against that size or variety, will very often fail simply because too many consumers will misredeem the coupon against the most popular size/variety.
- 2009, Waitrose Food Illustrated, page 7:
- Ecover reserves the right to refuse payment against misredeemed vouchers.
- 2012, Özalp Özer, Robert Phillips, The Oxford Handbook of Pricing Management, page 591:
- The difficulty is that retailers can misredeem the discount delivery vehicle (e.g., coupon) without a redemption, that is submit coupons for redemption that were not submitted by consumers with purchases.