2007, Bernard James Mullin, Stephen Hardy, William Anthony Sutton, Sport marketing, Human Kinetics, →ISBN, page 345:
One could argue that sports are no different from fast foods—it's all location, location, location. Because the core sport product is a game form, simultaneously produced and consumed, it makes sense that the venue of that game form should maximize exposure.
2011, Aleks Sierz, Rewriting the Nation: British Theatre Today, A&C Black, →ISBN, page 10:
Theatre is all about location, location, location. More than most art forms, it is rooted in a specific time and place.
2011, Bob LeVitus, iPhone 4S For Dummies, John Wiley & Sons, →ISBN, page 255:
Location, location, location. The iPhone makes good use of knowing where you are in the Maps app and several other apps and by geotagging photos taken with its camera.
2013, Wheeler Winston Dixon, Streaming: Movies, Media, and Instant Access, University Press of Kentucky, →ISBN, page 131:
It's all about location, location, location, and Google's goggles will have a direct bead on you 24 hours a day.