hardmaxx

English

Etymology

From hard +‎ -maxx.

Pronunciation

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Verb

hardmaxx (third-person singular simple present hardmaxxes, present participle hardmaxxing, simple past and past participle hardmaxxed)

1. (transitive, intransitive, incel slang) To act to improve one's physical appearance using body modifications or other extreme methods; to engage in extreme looksmaxxing.

   Antonym: softmaxx

   • 2024 March 26, “Inside looksmaxxing, the extreme cosmetic social media trend”, in BBC‎^[1]:

     Looksmaxxing attaches "scores" to aspects of male appearance, focusing particularly on jawline, muscularity and skin. Looksmaxxers aim to increase their scores via "softmaxxing" (such as using a gua sha, burning more calories than consumed, or moisturising) and "hardmaxxing" (such as steroid use, hair transplants, or cosmetic surgery).