ARPU

See also: árpu

English

Noun

ARPU

1. Initialism of average revenue per user/unit: the revenue divided by subscribers/subscriptions for a given measure of time.

   Coordinate term: ARPPU

   • 2013, Eric Benjamin Seufert, Freemium Economics: Leveraging Analytics and User Segmentation to Drive Revenue, Elsevier, →ISBN, page 94:

     Lifetime ARPU, or the average revenue contributed per user over the lifetime of a product, can provide some insight into the habits of a large group of users within the product.

Anagrams

• prau, rupa