English: Micro Instrumentation & Telemetry Systems, Inc (MITS) advertisement for electronic calculators in January 1973. After a brutal calculator price war in 1973–1974, MITS was $300,000 dollars in debt. The company introduced the Altair 8800 in January 1975, the first successful personal computer. MITS was acquired by Pertec Computer Corporation in 1977 for $6 million.
This advertisement appeared in January 1973 issues of Radio-Electronics (page 15) and Popular Electronics (page 15).
Date
Source
Scanned from the January 1973 Radio-Electronics magazine by Michael Holley Swtpc6800
This advertisement did not have a copyright notice and is in the public domain.
From the US Copyright Office Circular 3. Page 3, Contributions to Collective Works. (A magazine is a "collective work.")
A notice for the collective work will not serve as the notice for advertisements inserted on behalf of persons other than the copyright owner of the collective work. These advertisements should each bear a separate notice in the name of the copyright owner of the advertisement.
The trademark of a design plus words, MITS, was filed by Micro Instrumentation & Telemetry Systems, Inc of Albuquerque New Mexico on June 12, 1972 (serial number 72423353) and registered on July 16, 1974 (number 0988363). It ceased being used in commerce and was canceled June 7, 1985. (See registration number 1107110.)
Note that it may still be copyrighted in jurisdictions that do not apply the rule of the shorter term for US works (depending on the date of the author's death), such as Canada (50 p.m.a.), Mainland China (50 p.m.a., not Hong Kong or Macao), Germany (70 p.m.a.), Mexico (100 p.m.a.), Switzerland (70 p.m.a.), and other countries with individual treaties.
{{Information |Description={{en|1=Micro Instrumentation & Telemetry Systems, Inc (MITS) advertisement for electronic calculators in January 1973. After a brutal calculator price war in 1973–1974, MITS was $300,000 dollars in debt. The company introduced
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